Marketing Books Effectively in the ebook Era

Link Posted on Updated on

Marketing Books Effectively in the ebook Era

Penny Sansevieri summarized trends that authors need to understand, in order to remain competitive in a changing digital age.  Everything you write, how you interact with readers and how many products you release are part of your brand.  Be sure they all present a cohesive picture.

30 Days of Thanks – Day 13

Posted on Updated on

I would change the curtains and cushion fabric to something less masculine, but it’s what I envision when dreaming of the perfect reading location.

Books, books, and more books! I am thankful that my parents inspired a love of reading early in my childhood and made trips to the library wonderful adventures. Recently, I have had the privilege of befriending several authors – both indie and traditional – and my love of reading has grown. May they find continued success!

Bodice-rippers of Old, Be Gone!

Link Posted on

Bodice-rippers of Old, Be Gone!

Readers will get what they demand.  Since women are expecting realistic characters, who reflect current times, romance authors are delivering a variety of fantastic female lead characters.  I have seen the trend toward deeper, better developed characters for over 20 years.  The next goal is to focus on the portrayal of women of color – all colors – accurately. 

To quote the “vintage” Virginia Slims’ ads – “You’ve come a long way, baby.”