Amoveo Legend

A New Era in Fashion—How Abercrombie & Fitch Saves Needless Suffering

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I didn’t think it was possible, after her first brilliant post on A&F, but Kristen Lamb, just blew it out of the park! With humor.  Nailed it!

Author Kristen Lamb's avatarKristen Lamb's Blog

Last Friday, I wrote a post about how Abercrombie & Fitch’s CEO Michael Jeffreys’ message hurts us all, no matter how fat or thin, pretty or ugly, rich or poor, popular or unpopular. Yet, upon closer inspection, I am compelled to retract my statement. In fact, I think Jeffreys’ should be given serious consideration for a Nobel Peace Prize.

Bear with me.

The Birth of Fashion

At one time, early in human history, clothing served to protect humans from the elements and keep them warm. But, what many of you might NOT know was that everyone looked the same, running around in somewhat smelly saber-tooth outerwear.

It was really Ug who came up with the first line of saber-tooth necklaces to accessorize these early, boring designs. Ug later inspired Og to use the teeth of a boar as bracelets. Not only could one look smashing day OR night, but boar-tooth…

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